Lesley Roberts Grew up with a passion for racing and her family ties to motocross led her to work in the action sports industry for the past seven years. She started out in the custom paint shop at Troy Lee Designs, where she worked with various world-famous athletes for four years. She then transitioned to work for TLD’s 250 race team, alongside the 450 Red Bull KTM Factory race team where she spent two years. She is currently the Brand Content Manager at Ride 100 Percent and has a B.A in Communications: emphasis in Public Relations.Through the relationships built during her time with the Troy Lee Designs/ Red Bull/ KTM race team, she was introduced to R2R after the unfortunate incident of Jessy Nelson and has been volunteering with R2R ever since. Helping athletes achieve their goals, on and off the track, has been at the core of Lesley’s career, and we are very excited to have her join our team.